One of the main reasons for having this blog is to look at the current state of the internet – the last few years have seen the nature of the internet change, becoming a greater force than ever before in everybody’s everyday life. The powerhouse companies are facing off to grab the biggest possible slice of the social and technological pie – and it’s highly interesting trying to keep up.
There are four books that have helped give me an understanding of what is going on (and where things are going):
- The World is Flat – Thomas Friedman
- The Search: How Google and Its Rivals Rewrote the Rules of Business and Transformed Our Culture – John Battelle
- The Long Tail: How Endless Choice Is Creating Unlimited Demand – Chris Anderson
- Wikinomics: How Mass Collaboration Changes Everything – Don Tapscott and Anthony D. Williams
There are plenty of other books out there but these are the best I’ve found and all are worth reading. Reviews will come soon…